Victor Vroegindeweij (1981) specializes in documentary advertising. He is great at working with real people, telling real stories in an advertising context. His award-winning productions include feature films, television shows, and commercials. He focuses on the ‘human experience’ and is interested in the strategies people create to deal with the ‘problem that we call life’. He believes that all human activity, whether it’s our work or family, our career or our obsessions for food, our love for art or the relentless pursuit of happiness, are all strategies we develop to forget that life is senseless and that we are all mortal.
Victor helmed commercials for Amnesty International, Philips, Pickwick, McDonald’s, Kia, and Ahold with agencies such as DEPT, TBWA, Dawn, N=5 and Ogilvy.