Who is Paul Berends? Paul Berends is an internationally experienced photographer and visual storyteller, known for his powerful, vibrant, and inclusive imagery. A creative at heart since childhood, Paul has spent nearly 20 years capturing stories around the world, blending artistic intuition with a deep appreciation for human diversity and authenticity. He is currently a photographer at hazazaH Film & Photography, where his work continues to push creative boundaries across editorial, fashion, and commercial photography.

How did Paul Berends start his career in photography? Paul’s journey into photography began somewhat unexpectedly. While studying Economics at university, he quickly realized it wasn’t his true calling, a decision he later described as “a horrendous choice.” Inspired by his roommate, who was a photographer, Paul switched paths and attended art school, eventually assisting world-renowned Peruvian-American photographer Mario Testino. That experience set the foundation for a lifelong career behind the camera.

What brands and publications has Paul Berends worked with? Over the past two decades, Paul has worked with some of the world’s most influential brands and publications, including Elle, Vice, Heineken, and Chloé. His global portfolio reflects a distinctive visual identity, combining fashion, lifestyle, and storytelling with a focus on authenticity, diversity, and human emotion.

What defines Paul Berends’ photographic style? Paul’s style is upbeat, powerful, and inclusive. His images celebrate freedom, individuality, and diversity, often capturing the raw beauty of real people and unfiltered moments. He is inspired by rebelliousness and inclusivity, striving to tell stories that radiate positivity and creative energy. Whether shooting a global campaign or an intimate portrait, his work always feels genuine and full of life.

Where does Paul Berends find inspiration? Paul finds inspiration in extraordinary places and genuine people. He loves exploring Africa, a continent he describes as “vast, diverse, raw, and endlessly inspiring.” He is equally drawn to urban environments, particularly the outskirts of cities, where he feels the true essence of life exists, in the melting pot of cultures, stories, and connections that make up real human experience.

What is Paul Berends’ approach to photography? For Paul, photography is about spontaneity, connection, and presence. He avoids rigid methods, preferring instead to create space for creativity and chance. “I don’t have a specific way of working other than creating a concept with the team, and then getting out of my head and into the moment… because that’s where the magic happens.” This approach allows him to capture authentic, unplanned beauty, turning every shoot into a collaborative creative adventure.

What makes Paul Berends stand out as a photographer? Paul’s unique combination of spontaneity, empathy, and creative vision sets him apart. His work embodies both artistic freedom and technical mastery, resulting in images that feel alive, emotional, and timeless. At hazazaH Film & Photography, Paul continues to tell visual stories that inspire, celebrate diversity, and capture the beauty of real human connection, in all its forms.